COM 3020


(Software requirements: Avid ProTools, LiveStream Account) (Hardware requirements: Mac computer with external microphone, Mac specs listed at The primary objective of this course is to familiarize students with the basic concepts, principles, practice, and profession of Radio in society and as a career. This is a foundation course for students considering radio as a career and a supplemental course for students involved in digital media production and in other fields.


  1. Compare the key role radio plays in the development of rich content for the web and the expansion of radio’s interactive role and reach in the community.
  2. Compose on-air stop-sets following the KZOW radio clock format.
  3. Summarize digital audio transmission methods for everything from transferring a commercial to another station to high-definition radio production techniques.
  4. Assess a realistic approach of how to get a first job in radio, including the use of social media.
  5. Discuss how sales, programming, and production go hand in hand.
  6. Identify the role of an audio production person in the broadcast industry.
  7. Explain station promotion, imaging, and the station on location.
  8. Examine critical elements of commercial writing and production techniques that recognize the role the sales department plays in production.
  9. Utilize digital audio, recording, storage, manipulation, audio processing, and special effects.
  10. Create audio productions using Adobe CS6 Audition.


  1. COM 1020



* Disclaimer: Textbooks listed are based on the last open revision of the course. Prior revisions and future revisions may use different textbooks. To verify textbook information, view the course syllabus or contact Student Services at